IMB BANK ACHIEVES HIGHEST MEMBER SATISFACTION RESULTS IN EIGHT YEARS
IMB Bank members are very happy with the service they receive, according to its latest customer survey conducted in October 2016.
Overall Member Satisfaction was the highest it has been in the history of the Bank’s member research, which commenced in 2008.
Around 96% of respondents were satisfied with IMB, the third consecutive improvement in overall satisfaction which has shown an increase in 2012, 2014 and 2016.
“I am happy that 96% of our members satisfied but that means 4% aren’t and therefore we still have work to do.
“The results also showed that members recognised and were pleased with the fact that we had worked hard to keep our products price competitive and invested in technology and services.
“The survey also showed that while IMB’s member satisfaction is increasing, the four major banks are struggling to maintain their customer satisfaction with ratings, despite being much lower than ours,” Mr Ryan said.
The survey revealed Satisfaction with the service in branches was recorded at its highest level in the history of the research. So too was satisfaction with the response to members’ enquiries and the quality of service provided by call centre consultants, in addition there was a considerable increase in the use and satisfaction of IMB Bank’s mobile app.
There was also a higher awareness of the IMB Bank Community Foundation, now in its 17th year, having donated more than $8.1m to 550 projects in the regions in which it operates.